One of the most talked-about colors of 2024 is the iconic “brat green” — the unmistakable chartreuse lime green from Charli XCX’s “BRAT” album. If you want to recreate the brat aesthetic in your own designs, you need the exact color values.

The Official Brat Green Color

Brat Green Hex Code: #8ACE00

This is the most widely cited color code for brat green, based on the Charli XCX “BRAT” album cover.

All Color Values for Brat Green

  • Hex: #8ACE00
  • RGB: rgb(138, 206, 0)
  • HSL: hsl(82°, 100%, 40%)
  • HSV: hsv(82°, 100%, 81%)
  • CMYK: cmyk(33%, 0%, 100%, 19%)

What Type of Green Is Brat Green?

Brat green sits in the chartreuse family — a yellow-green that sits between pure yellow and pure green on the color wheel. It’s distinct from lime green (brighter, more pure green), neon green (extremely vivid), olive green (darker, muted), and forest green (dark natural).

Brat green is uniquely aggressive and attention-grabbing. It reads as both natural and artificial, which gives it that distinctive edge.

Why This Specific Shade?

The choice of color was deliberate. Charli XCX and creative director Imogene Strauss reportedly chose the shade because it was “slightly ugly” — familiar but off-putting enough to be memorable. The color has a visual aggression that most brand greens avoid.

Using Brat Green in Your Designs

For CSS: background-color: #8ACE00;

In Figma: Add as a color style with values R:138 G:206 B:0.

In Photoshop: Enter #8ACE00 in the hex field, or set R:138, G:206, B:0.

Best Text Colors on Brat Green

Use dark text for good contrast: Black (#000000) gives maximum contrast and is the most authentic brat look. Avoid white text on brat green — the contrast ratio falls below accessibility guidelines.

Brat Green in Pop Culture

Since the BRAT album, brat green has appeared on Kamala Harris’s campaign materials, in brand activations, in fashion collections, and at major venue light shows during Charli XCX’s Brat tour. The color has been called “the color of the year” by multiple design publications.

brattext.com/ uses #8ACE00 as the default background color in our free brat text generator. Try it now →